Honey Smoked Fish

The folks at Honey Smoked Fish Co. will stop at nothing to deliver the freshest, most flavorful fish on the market. By never freezing and immediately sealing after smoking, it’s a surprising taste that’s almost hard to believe for salmon — a reaction commonly observed upon first bite. We integrated the idea of just how shockingly tasty and versatile Honey Smoked Salmon can be — along with the quirkiness the brand is well known for — into an arresting package design and campaign.